Patagonia has been voted the People’s Choice winner in The World’s Best Awards 2025, earning the strongest support from the global public among a field of outstanding nominees. Selected through a two-stage process—initial expert shortlisting followed by public vote—the People’s Choice title is awarded to the brand that resonates most powerfully with audiences around the world.
Patagonia’s recognition this year adds to a growing legacy of impact-driven excellence. In addition to its People’s Choice win, Patagonia has been named as a winner of four major category titles in 2025:
- The World’s Best Fashion Accessories of 2025
- The World’s Best Purpose-Driven Brands of 2025
- The World’s Best of 2025 in Outdoor Recreation
- The World’s Best Innovators of 2025
These accolades were conferred earlier in the 2025 cycle by a distinguished panel of judges for Patagonia’s bold innovations, environmental leadership, and authentic integration of purpose into business.
This year’s recognition builds on Patagonia’s 2024 achievement as The World’s Best Sustainable Fashion Brand, further solidifying its role as a global standard-bearer in responsible enterprise.
Other top public favorites for the 2025 People’s Choice Award included:
- Quinn Emanuel
- Amazon
- Etsy
- Indigo Ag
- Conservation International
- Siemens
- Narra Studio
- Nike
- Ocean Cleanup
To nominate for next year’s awards or to learn more about The World’s Best Awards, visit: theworldsbestmagazine.com/the-worlds-best-awards.
Below are the full lists of honorees.
The awardees
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