The World’s Best of 2025 in Outdoor Recreation

In a world full of magnificent scenery and heart-pounding experiences, outdoor recreation has evolved from a hobby to a way of life for many. A typical outing may become an extraordinary adventure for nature lovers, thrill-seekers, and outdoor enthusiasts with the correct adventure experience.

However, which companies are actually leading the way in providing outstanding outdoor and adventure experiences? In this roundup, experts share their top picks.

REI Stands Out With Community Focus

REI (Recreational Equipment, Inc.) stands out in the outdoor adventure market due to its strong community focus, quality products, and sustainability commitment. They offer a wide range of gear for activities like hiking, camping, and cycling. REI Adventures enhances their brand by providing guided trips, fostering customer loyalty and community among outdoor enthusiasts through shared experiences.

Mohammed Kamal,

Mohammed Kamal, Business Development Manager, Olavivo

Tinggly Offers Unique Adventure Experiences

For me, Tinggly is hands down the best brand for outdoor enthusiasts and thrill-seekers. I love how it offers a variety of adventure experiences, from hiking to zip-lining, in stunning locations around the world. The ability to choose from so many unique experiences makes it perfect for anyone looking to explore nature and the great outdoors. Tinggly also makes for a great gift, allowing you to give the experience of unforgettable memories instead of things.

Jana Trtíková

Jana Trtíková, Travel Blogger, DreamyAdventurers

Oxalis Adventures’ Son Doong Cave Trek

The absolute best outdoor experience for thrill-seekers, outdoor enthusiasts, and nature lovers alike has to be Oxalis Adventures’ 5-night trek to and through Son Doong Cave, the largest cave in the world! Hikers trudge through the mysterious jungles of northern Vietnam, wading across rivers and visiting a local village. Then, they descend into Hang En, the third largest cave in the world, where they take a boat ride, swim, camp, and even enjoy a sauna! 

The next day, they hike from Hang En to Son Doong. The descent into Son Doong is a hair-raising rappel into the dark unknown. They are rewarded with some of the most unusual, spectacular scenery on earth. The portion of the trek inside the cave is almost 9 km long, and hikers spend two nights inside the cave. 

This is truly a once in a lifetime experience that should be on any adventurer’s bucket list! A moderate level of physical fitness is required, and hiking experience is a must! Caving experience is not required, but is certainly a bonus!

Jennifer Do

Jennifer Do, Travel Agent, Travel Blogger, and Travel Writer, Jennifer’s Path

Salomon Gear Built for Enthusiasts

I tried a lot of outdoor brands, but Salomon was for me the best one. The reason why is that their gear feels like it was built with real outdoor enthusiasts in mind. Whether I’m hiking, trail running, or even just spending a full day outdoors, their products consistently perform in ways that make the experience better. Their trail running shoes, for instance, offer a balance of comfort, durability, and grip that I haven’t found anywhere else. You can feel how much thought goes into every detail, from the fit to the materials, and that makes all the difference when you’re out on unpredictable terrain

Tracie Crites

Tracie Crites, Chief Marketing Officer, HEAVY Equipment Appraisal

Patagonia Combines Performance and Sustainability

To me, Patagonia is the world’s best outdoor adventure brand because they combine high-performance gear with a commitment to environmental stewardship. Their products are designed to endure extreme conditions while also promoting sustainability, which resonates deeply with me and others who value the outdoors.

I once participated in a multi-day hiking expedition where the unpredictable weather tested every piece of gear I brought. My Patagonia jacket kept me warm and dry, but also reminded me of the company’s values, like repairing rather than replacing gear to reduce waste. 

What truly sets Patagonia apart for me is their ability to inspire. They don’t just sell gear; they tell stories of real people pushing boundaries, protecting ecosystems, and thriving in the wild. If you value the intersection of quality, adventure, and impact, Patagonia embodies that spirit of outdoor exploration.

Inge Von Aulock

Inge Von Aulock, Editor in Chief, Baldy Basecamp

Have Your Say

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Alignment with the UN SDGs

This roundup aligns with the UN Sustainable Development Goals (SDGs) in several meaningful ways:

  1. SDG 12: Responsible Consumption and Production – Brands like Patagonia and REI emphasize sustainability by promoting durable gear, repair initiatives, and environmentally conscious practices, reducing waste and encouraging mindful consumption.
  2. SDG 13: Climate Action – Companies like Patagonia actively engage in climate advocacy and invest in environmental preservation, supporting the fight against climate change through their operations and campaigns.
  3. SDG 15: Life on Land – Adventure experiences such as Oxalis Adventures’ Son Doong Cave trek highlight the importance of conserving unique ecosystems and promoting eco-tourism that minimizes environmental impact while fostering appreciation for natural wonders.
  4. SDG 8: Decent Work and Economic Growth – By promoting sustainable tourism and outdoor experiences, brands like Tinggly and Oxalis Adventures support local economies and create jobs, contributing to sustainable economic development in regions they operate in.
  5. SDG 3: Good Health and Well-Being – Encouraging outdoor activities like hiking, trail running, and camping promotes physical and mental well-being, aligning with the goal of ensuring healthy lives for all.

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